Data & analytics for social commerce

Turn your orders
into decisions.

FLOWA is the data & analytics platform for e-commerce in Egypt & MENA. It captures your orders from everywhere, automatically, and turns them into the numbers, return-risk scores and clear answers that grow your brand.

Cancel anytime

Not sure yet? Try it free on a sample of your own orders
Not sure yet?

See it run on your own orders.

Those numbers are ours. Bring a sample of yours — up to 2,000 orders — and FLOWA analyses them in real time, right here. No sign-up, no payment, nothing to connect.

Try the FLOWA Sample Test

Free · takes about a minute

Which orders would bounce

Return-risk scored on your own COD orders.

Who your VIPs really are

Repeat buyers and one-timers, separated.

A read-out you can keep

Download the full report at the end.

0k+

Orders analyzed

0k+

RTO risks flagged

0k+

Insights surfaced

0k+

Ask-Flo answers

The real problem

You're running your brand on gut feel.

Orders pour in from every channel — but the numbers that decide whether you make money stay invisible. Which COD orders will bounce? Who are your VIPs? Where is cash leaking? Most founders never find out.

Return risk

Which COD orders will be rejected? You ship and hope.

Your VIPs

Who's a repeat VIP vs a one-timer? No idea.

Money leaks

Which city, product or channel loses money? Hidden.

Every decision

Restock, discount, follow up — all guesswork.

Blind to return risk
No VIP insight
Hidden money leaks
Gut-feel decisions
Data scattered everywhere

Live intelligence

Your whole business, in numbers, live.

Revenue, orders, fulfillment and return-risk — a live command center that updates the moment anything happens, so you always know where you stand.

+12%

0

Orders today

+5

0

New customers

+8%

EGP 0k

Revenue

live

0

To fulfill

Live order board

syncing
New3
#1043

Instagram

EGP 1,200

#1044

WhatsApp

EGP 640

#1045

Shopify

EGP 980

Preparing2
#1039

Website

EGP 2,100

#1041

WhatsApp

EGP 450

Shipped2
#1032

Instagram

EGP 1,750

#1035

Messenger

EGP 320

Live activity

real-time
  1. New order #1043

    Instagram · EGP 1,200

    2s
  2. Assigned to Sara

    Auto-routed by workload

    9s
  3. Payment captured

    COD confirmed · #1041

    21s
  4. Order packed

    #1039 ready for courier

    34s
  5. Out for delivery

    #1032 · Maadi, Cairo

    58s
  6. Delivered

    #1028 · customer notified

    1m
  7. Repeat purchase

    Mariam · 3rd order

    2m

The product

Your data, turned into decisions.

Delivered order

Every fulfilled order lands as a clean record.

This month

live

Revenue

EGP 0k

+38% vs last month

Orders

0

across 4 channels

Repeat customers

0%

loyal & growing

Ask Floyour data, in plain English

“Which city cancels the most?”

Aswan has the most cancellations — 3 of your last 15 orders, about EGP 1,050 at risk.

Aswan3
Cairo1
Giza0

Return-risk (RTO)flagged before you ship

#1043Aswan · CODHigh · 82%
#1041Giza · CODMedium · 48%
#1039Cairo · OnlineLow · 12%

Confirm the high-risk ones first — before the courier costs you.

Customer intelligence

It knows who's worth more.

FLOWA scores every customer from their order history — surfacing VIPs, spotting churn risk, and telling you exactly who to win back.

  1. First message

    New lead

  2. First order

    Customer

  3. Repeat purchase

    Returning

  4. VIP customer

    VIP

MA

Mariam A.

New lead

Total orders

0

Lifetime value

EGP 0

Engagement growing — FLOWA nudges the next purchase automatically.

How the data gets in

It captures orders from everywhere — automatically.

Instagram, WhatsApp, Shopify, Messenger, your website — every order flows in and becomes clean, structured data. That's the fuel. The analytics is the engine.

  • Instagram
  • WhatsApp
  • Shopify
  • Messenger
  • Website
  • Unified inbox
  • Structured orders
  • Fulfillment queue

Order lifecycle

Watch an order travel the system.

  1. 1

    Customer sends a message

    “Hi! I want 2 black hoodies, size L, to Maadi.”

  2. 2

    AI reads & structures it

    Product, size, qty, name and address — extracted instantly.

  3. 3

    Order enters FLOWA

    A clean order card lands on your live board.

  4. 4

    Order gets assigned

    Routed to the right teammate automatically.

  5. 5

    Processing

    Confirmed, payment captured, ready to fulfill.

  6. 6

    Packed

    Picked, packed, and labeled — nothing forgotten.

  7. 7

    Shipped

    Handed to the courier with live tracking.

  8. 8

    Delivered

    Customer notified — and it becomes data you can grow on.

Automation engine

Set the rules once. FLOWA runs the rest.

Every order triggers a chain of actions — assigning, updating, tracking, notifying — without anyone lifting a finger.

  1. Order arrives

    auto

    Captured & parsed automatically

  2. Team assigned

    auto

    Routed by current workload

  3. Customer updated

    auto

    Auto-confirmation sent back

  4. Tracking created

    auto

    Courier booked automatically

  5. Customer notified

    auto

    WhatsApp + SMS status updates

  6. Delivered

    auto

    Logged straight into analytics

Why businesses switch

From guessing to knowing.

Before FLOWA

  • Decisions made on gut feel
  • COD losses you can't predict
  • VIPs you never notice
  • Data scattered across apps
  • Reports built by hand

After FLOWA

  • Decisions backed by your data
  • Return-risk flagged before you ship
  • VIPs surfaced automatically
  • Every metric in one place
  • Reports & exports in one click

One connected system

Every module feeds the analytics.

Orders, customers, inventory, channels and payments all flow into one intelligence layer — so every number is connected and nothing is a guess.

Messaging

Every channel, unified

Orders

Captured & organized

Customers

Profiles & history

Inventory

Stock always in sync

FLOWA

The connected core

8 modules · one system

Tracking

Live fulfillment

Analytics

Insight & growth

Automation

Runs itself

Payments

COD & online

Always shipping

More ways FLOWA works for you.

Real, live workflows — not roadmap slides. Every one of these runs automatically once you're connected.

Abandoned-order recovery

Never lose a sale sitting half-finished — FLOWA nudges the customer on WhatsApp before it goes cold.

Loyalty & rewards

Turn repeat buyers into a real rewards program — points build automatically, from data you're already capturing.

Smart segmentation (RFM)

Know who your champions are and who's about to churn — auto-scored, no spreadsheets.

Returns & exchanges

A real structured workflow — no more chasing it through DMs and spreadsheets.

Reviews & social proof

FLOWA asks for the review right after delivery, over WhatsApp — you decide what goes public.

Referral program

Your best customers bring you new ones — FLOWA tracks the code and the reward.

Campaign attribution

Know exactly which post, story or ad actually drove the sale.

Scale up

Grow on your numbers.

See exactly what's driving growth — and double down on it.
Cut COD losses by confirming the orders most likely to bounce.
Spot VIPs and win back lapsed customers before they're gone.
Cash on delivery, Arabic, Egypt/MENA logistics — first-class.

Your growth, visualized

JanFebMarAprMayJunJulAug
+312%

0

Stores

0

Channels

0k+

Orders/mo

Pricing

Simple, transparent pricing

Pick the plan that fits your business. Cancel anytime.

Starter

EGP 2,999/mo

1 team seat

  • 2 channels
  • 100 orders / month
  • Core analytics dashboard
  • CSV / Excel export
Request access
Most popular

Growth

EGP 4,999/mo

3 team seats

  • All channels
  • 500 orders / month
  • Full analytics + Ask Flo
  • Return-risk (RTO) scoring
Request access

Pro

EGP 9,999/mo

Unlimited seats

  • Everything in Growth
  • Unlimited orders
  • Insight reports + history backfill
  • Priority support
Request access

The whole platform

One platform.
Total clarity.

Your orders captured from everywhere, turned into a single intelligence layer you can see, question, and act on.

  • Analytics
  • Return-risk
  • Insights
  • Ask Flo
  • Orders
  • Customers
  • Automation

Every order. One flow.

FLOWA The data & analytics platform for social commerce

Request access

Cancel anytime

Stop guessing. Start growing on your data.

Connect your channels in minutes — then let FLOWA turn every order into decisions. Cancel anytime.

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